There are TONS of different lotions on the market tailored specifically for new tattoos… Which do you choose?

There are pros and cons to every skincare product that you decide to slap onto your healing tattoo..
– Healing time
– Hydration
– Ingredients
– Color drop out
– Air to skin barriers

A good lotion should not irritate the skin. The last thing you want to put on your new tattoo is something that’s going to irritate it and cause swelling or excessive redness. You want your tattoo to heal quickly and harmlessly. 
A tattoo is an open wound and ink is a foreign invader in your skin. Some products on the market will do more harm than good, so let’s talk about that.
Hydration, and how much of it is important. What is too much and what is too little? You want to keep your skin hydrated, but still breathable. You don’t want to create a barrier with a thick layer of goop. Things such as ointments are too thick and don’t allow your skin to breathe. When you over-hydrate your skin, you body tries to overcompensate by attempting to dry itself out. The reverse is also true.. if you don’t hydrate your skin your body will produce more oils to keep your skin healthy. Drying out isn’t always a bad thing, though! Many people claim that they don’t use any lotion after the 2nd or 3rd day of healing. This all depends on the individual and how their body deals with hydration and healing.
But generally, hydration will AID in the healing time and healing process.

A good, thin ointment IS recommended for the first 1-3 days after getting a new tattoo. Those first few days are when you are at the highest risk of infection, so a healing ointment will combat that. Keyword: HEALING ointment.. 
You don’t want to use these types of lotions for too long because they will start pulling the ink from your skin, trying to aid the body in removing the foreign invader. After the first couple of days switch to a non-scented, non-oily lotion that gives the skin the hydration it needs without fading your new tattoo.